Automotive in today's digital world.

TLL Marketing hosted this past Google Partners Connect Livestream on Automotive trends. Learn from Google experts as they discuss how people are using online for automotive services and share trends, research and insights that can help you reach your audience online.

Presentations by:

Rohit Bal, Strategic Partner Manager, Google

In today’s digital world, the car buying process continues to evolve, affecting buyers’ path to purchase and ultimately conversion. Rohit will explain how advertisers can focus on consumer intent to reach their audiences at the right time.

Spencer Arielle Lane, Senior Account Manager, Google

Spencer will talk about the importance of measuring the impact of online advertising, and how an aligned message across channels can help businesses put their best foot forward.

Automotive Digital Trends

See a sample of the content present during this broadcast.

      
      

    As we enter into the new “Age of Assistance”, how consumers shop has drastically shifted. See how B2B buying behaviors and paths to purchase are changing as offline moments become online ones and buyers are becoming more knowledgeable.

      

    Discover how small businesses can get in front of customers in their areas and share best practices for using Google My Business features, among other online marketing strategies. Learn from Google experts as they discuss local and share trends, research and insights that can help you reach your audience online.

      

    Connectivity is changing the way consumers behave when making purchases, amplifying the need for retailers to build a strong online presence. Watch and learn how small businesses succeed with Google Shopping and other online marketing strategies.

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