Different Types of Digital Campaigns
Awareness & Branding Campaigns
Do you want to raise the profile of your brand among your target audience? You know your target demographic spends time online reading websites and using social media, but you're not sure how to approach them.
This solution enables you to:
- Use 2-3 ad creatives across two or more platforms, to profile and target your audience online.
- Develop the ad creative for the digital campaign in collaboration with your present branding and campaign creative.
- Deploy your campaign and offer frequent statistics on the amount of exposure your advertisements are receiving and the level of interaction that traffic is having on your website.
Targeted Digital Campaigns
Do you want to conduct an advertisement campaign? You need to generate more leads or sales, and you have a special deal to promote.
You may use this solution to
- With 2-3 ad message variants over 3 or more platforms, you can profile and target your audience online.
- Receive mid-campaign status reports with campaign insights and recommendations for copy changes and money allocation across digital media depending on the results.
- Receive monthly reporting that reconciles ad expenditure and shows how many people saw and clicked on your advertisements, as well as what they did when they arrived at your website.
- Get in-depth reporting on which content was most effective, which channels had the most impact, and which visitors took the action you wanted them to do.
- Optimize the campaign's outcomes to maximize your return on investment.